April 26, 2021 – World Intellectual Property Day
IP & SMEs – Taking your ideas to market
Intellectual property rights help SMEs to transform their idea into a business opportunity, to increase its value and to strengthen their competitiveness on international markets.
The Italian Ministry of Foreign Affairs and International Cooperation celebrates the World Intellectual Property Day – April 26, 2021 (wipo.int) with the webinar “Intellectual property at the service of companies on foreign markets”.
On the occasion of World Intellectual Property Day, the Ministry of Foreign Affairs and International Cooperation and the Trade Promotion Agency (ICE) are organizing a webinar entitled “Intellectual property at the service of companies on foreign markets” on 26 April at 3:00 pm.
The event is aimed in particular at SMEs and is part of the training activities under the Deal for Export, as a strategy to relaunch Italian exports and strengthen the tools to support internationalization in the current situation of the coronavirus emergency; the aim is to provide key information on how to protect and enhance business’s competitiveness in emerging markets through intellectual property rights and how to make use of the services in favor of SMEs available internationally and in the European Union.
